WorkSheffield Symphony Orchestra
The Sheffield Symphony Orchestra is a large orchestra of experienced, skilled players and music professionals in Sheffield, UK. Their aim is to inspire a whole new generation of young music lovers and musicians and to break down barriers between classical musicians and their audiences. While a logo, colors and website had been established, the brand was not fully defined and lacked print design for their seasonal concerts.
Sheffield Symphony Orchestra
After defining the brand color scheme and typography, the logo was recreated in vector format in two layouts (stacked and wide). Flyer templates were designed that could be reused for seasonal concerts with minimal changes to text and photography. The broad color scheme allows each event to have a slightly different mood based on the musical performance and selected photography, which is also reflected on their website.
Branding and identity