The Love Eclectic

The Love Eclectic is a simple living blog drawing inspiration from a variety of sources.

case study

The Love Eclectic is a lifestyle blog about simple living. The blog features original articles, free printables, recipes, and a new online shop.

Client

The Love Eclectic

Timeframe

2018

Execution

Art direction
Branding and identity
Illustration

Deliverables

Logo design
Social media templates

results

Simple branding was defined based on the client’s last name (Love), the definition of eclectic (deriving ideas, style, or taste from a broad and diverse range of sources) and the concept of a bird’s nest (built from random materials). Social media and blog templates were developed for Canva to allow the client to independently create on-brand images. All typography selections needed to be available both in Canva and Google Fonts for consistent branding across all channels.

Portfolio and blog of Stephanie Tortomasi,
Graphic Designer in Metro Detroit, USA

Portfolio and blog of Stephanie Tortomasi, Graphic Designer in Metro Detroit, USA

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